Seminar On Communication Development In Sabah

seminar komunikasi awam2WEDNESDAY, 19 MARCH – Media practitioners play an important role in providing coverage and promoting government’s policies and its image to the community.

Recognising its importance, the Ethnographic and Development Unit (UPEP) in collaboration with the Social Science Communication Programme School of Social Science (SSS) Universiti Malaysia Sabah (UMS) had organised a seminar titled ‘Devlopment of Public Communication In Sabah’.

The one-day seminar involving about 100 SSS students was held in conjunction with UMS 20th anniversary to discuss the role of the Ministry of Information, Communications and Multimedia as the official spokesman for the government to the public.

According to the Dean of the School of Social Sciences, Prof. Datuk Hamdan Hj. Adnan, students and the general public should be more aware and sensitive to the news reported in the media, especially social media whose news validity were questionable.

“Most news posted in the social media have their own motive, inaccurate and contain elements of slander because they were not checked.

He added that the news which were not true did not have authority and conflicted with ethics in journalism and the norms of the plural society in Malaysia.

However, he said that the emergence of social media had become a phenomenon which contributed positively towards transforming the minds and paradigm of a person to be more dynamic and proactive in the context of self-development.

He therefore advised everyone to be more careful and wise in dealing with this phenomenon which might harm the country and themselves if misused.

The seminar also presented paperwork by the Director of the Department of State Special Affairs, Hj. Abdul Manaf Lakariba; Information Officer of West Coast Sabah, Supian Musa; Deputy Director of Broadcasting Department Sabah, Ali Ngasio. – ZMD (fl)

Photo: School of Social Sciences, UMS

Media and Citra Division
Chancellery Department



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